Privacy Policy

This policy explains what personal data InaRa collects when you visit our website, subscribe to our newsletter, or work with us as a client — and what we do with it. The short version: we collect as little as the situation requires, we never sell your data, and you can ask us to delete it at any time.

When you subscribe to our newsletter or submit a form, we collect your name and email address. When you browse the site, our hosting provider records standard technical information such as your IP address, browser type and the pages you visit. This information is used for security and aggregate analytics only.

If you engage us as a client, we process additional business contact data — names, work emails and role titles — as part of delivering the engagement. That processing is governed by our service agreement alongside this policy.

We use your email address to send you the newsletter or other material you requested, and to reply to messages you send us. We use aggregate, non-identifying analytics to understand which content is useful and to keep the site secure.

We do not sell, rent or trade personal data with third parties for their marketing purposes.

The site uses a minimal set of cookies necessary for it to function, such as keeping you signed in to the admin area. We do not run third-party advertising or cross-site tracking cookies. You can block or delete cookies in your browser settings at any time; the public site will keep working.

We work with a small number of service providers — for hosting, email delivery and analytics — who process data strictly on our instructions under data-processing agreements. Where the providers are located outside the EEA, transfers rely on EU Standard Contractual Clauses or an equivalent safeguard.

We keep newsletter subscription data until you unsubscribe, and short-lived server logs for up to 90 days. Client engagement records are retained for the duration of the engagement plus the period required by Danish bookkeeping legislation, after which they are deleted or anonymised.

Under the GDPR you have the right to access, correct, export and erase your personal data, to restrict or object to certain processing, and to withdraw consent at any time. To exercise any of these rights, email us and we will respond within 30 days.

If you are unhappy with how we handle your data, you can complain to the Danish Data Protection Agency (Datatilsynet).

We may update this policy as our services or the law evolve. The date below always reflects the latest version, and material changes will be announced on this page.